So many of us are on a dozen social media platforms, but are we truly reaping the benefits of our social media presence? Amidst the mad rush to go social, corporations struggle to create and sustain effective PR efforts in the overcrowded social media landscape. The new key to success lies in the clever optimisation of chosen platforms to create meaningful conversations with our stakeholders. Beyond simple adoption, we must also go further to review existing corporate and communications frameworks for the seamless integration of social media. Brace yourself, for we have progressed to a whole new stage in social media and PR.
PERHUMAS Supports Social Media & PR 2012 Conference, March 2012, Singapore & Hong Kong
